The response we've had to our 4KT Elephants environment envoy pop-up project has been amazing!
We had over 350 people through on the 10 days we opened our pop-up space, from May 31st - June 16th. From opening to closing (and often after our official closing time!) we had roughly 20 people in the space, including all ages, all backgrounds; all enjoying the chance to get creative and work together in a warm, bright space we created from a long dis-used retail space.
It was fabulous seeing parents bringing in their children and helping them with their very first sewing project. (Elephants are quite challenging for beginners, but the attraction of making their own elephant was so strong that they persevered and achieved their goal!)
Many people came back each weekend to make more elephants as gifts for friends and family or to donate to Tedz4Kidz. We also had people requesting our special individually numbered labels, to take home to add to elephants they were making from their own scrap fabrics.
Groups from Otago Girls and Dunedin City Council also joined us, as a team building volunteer activity.
Over 300 elephants we made in store (with another 200 labels taken or sent away for elephants to be made), using approximately 90kgs of textile 'waste'.
We also had a huge number of people stop and look at our amazing window display, created by Fiona Clements (Senorita Awesumo), showcasing what 85kgs of textiles (the equivalent weight of textiles thrown out each year per household) looks like - giving some idea of how enormous the issue of textile waste in Dunedin is.
Posters we had commissioned by Jess Newton of Dust and Dandelions, also helped to inform everyone who visited how this waste is created and what impact it has - not 'somewhere far away', but right here where we live.
Posters also shared our top 5 tips for reducing textile waste:
Many visitors took photos of our posters as reminders of simple things they can keep doing on a regular basis to help us cut our landfill waste and carbon emissions.